As she gears up for a title run at Wimbledon 2025, World No. 2 Coco Gauff has offered a rare glimpse into her post-tennis ambitions, revealing a thoughtful roadmap that extends far beyond the baseline. The 21-year-old American, fresh off her French Open triumph, is not only chasing Grand Slam glory but also laying the foundation for a future in business, media, and mentorship.
🎾 “I Don’t Want to Play Catch-Up”: Gauff on Future Planning
In a candid interview ahead of her first-round clash at the All England Club, Gauff shared:
“It’s definitely something that I want to start to step up for post-career… I didn’t want to feel like I was playing catch-up at the end of my career”.
She admitted that while business doesn’t come as naturally as tennis, she’s eager to learn and grow. Gauff has already launched her own management firm, parted ways with Team8 (Roger Federer’s agency), and is actively mentoring small business owners through a campaign with UPS and entrepreneur Emma Grede.
💼 From Centre Court to the Boardroom
Gauff’s off-court ventures include:
- Founding Coco Gauff Enterprises to manage her brand and future investments
- Partnering with UPS, Rolex, New Balance, and Barilla, making her the highest-paid female athlete in 2024 with over $30 million in earnings
- Expressing interest in producing TV shows or films as an executive producer
“I always knew that once I finished high school, I needed to put my brain into something else,” she said, reflecting on her desire to stimulate her mind beyond sport.
🏆 Wimbledon Dreams Still Alive
Despite her forward-thinking mindset, Gauff remains laser-focused on the present. She enters Wimbledon as a two-time Grand Slam champion, aiming to surpass her previous best of reaching the Round of 16. Her opening match is set against Dayana Yastremska.
Stay tuned for Gauff’s Wimbledon journey and her evolving legacy on and off the court.

