The $100 Million Bet That Rescued the Knicks From the Depths of NBA Hell
A Strategic Shift in Madison Square Garden In the summer of 2022, the New York Knicks finalized a four-year, $104 million contract with Jalen Brunson, a move that critics initially dismissed as an overpayment for a secondary player. Now, two years later, that transaction serves as the cornerstone of a franchise resurgence, transforming the Knicks…